Managing the sales force through the unexpected exogenous COVID-19 crisis NN Hartmann, B Lussier Industrial Marketing Management 88, 101-111, 2020 | 311 | 2020 |
How psychological resourcefulness increases salesperson's sales performance and the satisfaction of their customers: Exploring the mediating role of customer-oriented behaviors B Lussier, NN Hartmann Industrial Marketing Management 62, 160-170, 2017 | 142 | 2017 |
The role of humor usage on creativity, trust and performance in business relationships: An analysis of the salesperson-customer dyad B Lussier, Y Grégoire, MA Vachon Industrial Marketing Management 65, 168-181, 2017 | 137 | 2017 |
Cooperation in B2B relationships: Factors that influence customers' perceptions of salesperson cooperation B Lussier, ZR Hall Industrial Marketing Management 69, 209-220, 2018 | 109 | 2018 |
Curbing the undesirable effects of emotional exhaustion on ethical behaviors and performance: A salesperson–manager dyadic approach B Lussier, NN Hartmann, W Bolander Journal of Business Ethics 169 (4), 747-766, 2021 | 102 | 2021 |
Social anxiety and salesperson performance: The roles of mindful acceptance and perceived sales manager support B Lussier, M Philp, NN Hartmann, H Wieland Journal of Business Research 124, 112-125, 2021 | 42 | 2021 |
An extended health belief model for COVID-19: understanding the media-based processes leading to social distancing and panic buying MLR Hita, Y Grégoire, B Lussier, S Boissonneault, C Vandenberghe, ... Journal of the Academy of Marketing Science 51 (1), 132-152, 2022 | 39 | 2022 |
Lone wolf tendency and ethical behaviors in sales: Examining the roles of perceived supervisor support and salesperson self-efficacy B Lussier, NN Chaker, NN Hartmann, D Rangarajan Industrial Marketing Management 104, 304-316, 2022 | 23 | 2022 |
A theory of sales system shocks NN Hartmann, NN Chaker, B Lussier, D Larocque, J Habel Journal of the Academy of Marketing Science 52 (2), 261-283, 2024 | 21 | 2024 |
Alleviating the negative effects of salesperson depression on performance during a crisis: Examining the role of job resources B Lussier, L Beeler, W Bolander, NN Hartmann Industrial Marketing Management 111, 173-188, 2023 | 16 | 2023 |
Marketing management J Brunet, F Colbert, S Laporte Chenelière éducation, 2018 | 14 | 2018 |
Gestion du marketing J Brunet, F Colbert, S Laporte, R Legoux, B Lussier, S Taboubi, JL Geha Chenelière éducation, 2017 | 10 | 2017 |
Concern with the Well-Being of Future Generations Makes Salespeople More Innovative-But Does It Make Them More Performant? C Lacroix, B Lussier, JF Ouellet Journal of Marketing Development and Competitiveness 8 (3), 49, 2014 | 9 | 2014 |
Exploring the influence of supervisor and family work support on salespeople’s engagement and unethical behaviors T Lyngdoh, E Chefor, B Lussier Journal of Business & Industrial Marketing 38 (9), 1880-1898, 2023 | 6 | 2023 |
Les facteurs influençant l'efficacité du marketing relationnel: une approche dyadique B Lussier Université de Grenoble, 2014 | 6 | 2014 |
Charting the course: a framework for networking across the selling ecosystem MR Burchett, RT Epler, A Pappas, TD Butler, M Rouziou, W Bolander, ... European Journal of Marketing 58 (3), 733-755, 2024 | 5 | 2024 |
Technology use in B2B sales: examining the extant literature and identifying future research opportunities using morphological analysis A Goel, AJ Baliga, D Rangarajan, B Lussier Journal of Personal Selling & Sales Management, 1-17, 2024 | 3 | 2024 |
An exploration of sales activities from a service ecosystems perspective NN Hartmann, H Wieland, B Lussier A Research Agenda for Sales, 1-19, 2021 | 2 | 2021 |
L’anxiété sociale et ses effets néfastes sur la performance B Lussier, E Gril Gestion 46 (3), 36-39, 2021 | 2 | 2021 |
L’esprit critique mis à rude épreuve par la pandémie? MLR Hita, Y Grégoire, B Lussier, E Gril Gestion 48 (1), 78-81, 2023 | 1 | 2023 |