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David L. Blenkhorn
David L. Blenkhorn
Professor of Marketing Emeritus, Lazaridis School of Business, Wilfrid Laurier University
Verified email at wlu.ca
Title
Cited by
Cited by
Year
Reverse marketing: The new buyer-supplier relationship
MR Leenders, DL Blenkhorn
(No Title), 1988
4881988
Does television viewership play a role in the perception of quality of life?
MJ Sirgy, DJ Lee, R Kosenko, H Lee Meadow, D Rahtz, M Cicic, GX Jin, ...
Journal of Advertising 27 (1), 125-142, 1998
3241998
How reverse marketing changes buyer—seller roles
DL Blenkhorn, PM Banting
Industrial marketing management 20 (3), 185-191, 1991
1651991
Managing frontiers in competitive intelligence
DL Blenkhorn, CS Fleisher
Bloomsbury Publishing USA, 2000
1542000
Controversies in competitive intelligence: The enduring issues
CS Fleisher, DL Blenkhorn
(No Title), 2003
1002003
Competitive intelligence and global business
DL Blenkhorn, CS Fleisher
Greenwood Publishing Group, 2005
852005
The role of industrial trade shows
PM Banting, DL Blenkhorn
Industrial Marketing Management 3 (5), 285-295, 1974
781974
Categorizing corporate social responsibility (CSR) initiatives in B2B markets: the why, when and how
DL Blenkhorn, HFH MacKenzie
Journal of Business and Industrial Marketing 32 (8), 1172-1181, 2017
742017
A life satisfaction measure: Additional validational data for the congruity life satisfaction measure
MJ Sirgy, D Cole, R Kosenko, HL Meadow, D Rahtz, M Cicic, GX Jin, ...
Social Indicators Research 34, 237-259, 1995
731995
Performance assessment in competitive intelligence: an exploration, synthesis, and research agenda
DL Blenkhorn, CS Fleisher
Journal of Competitive intelligence and management 4 (2), 4-22, 2007
552007
What it takes to supply Japanese OEMs
DL Blenkhorn, AH Noori
Industrial Marketing Management 19 (1), 21-30, 1990
551990
Developing a life satisfaction measure based on need hierarchy theory
ML Sirgy, D Cole, R Kosenko, HL Meadow, D Rahtz, M Cicic, GX Jin, ...
New dimensions of marketing and quality of life, edited by: Sirgy, MJ and …, 1995
491995
JIT implementation: a growth opportunity for purchasing
PA Dion, PM Banting, S Picard, DL Blenkhorn
International Journal of Purchasing and Materials Management 28 (4), 32-38, 1992
491992
The mind of the retail buyer
PM Banting, DL Blenkhorn
Management Decision 26 (6), 29-36, 1988
361988
The Use of ‘Warm Fuzzies’ to Assess Organizational Effectiveness
DL Blenkhorn, B Gaber
Journal of General Management 21 (2), 40-51, 1995
231995
Reverse marketing: an untapped strategic variable
DL Blenkhorn, MR Leenders
Business Quarterly 53 (1), 85-88, 1988
231988
Marketing reverso
MR LEENDERS, DL BLENKHORN
Um novo conceito no, 1991
221991
Interdependence in relationship marketing
DL Blenkhorn, HF MacKenzie
Asia-Australia Marketing Journal 4 (1), 25-30, 1996
171996
Teaching competitive intelligence skills to North American and overseas audiences: A world of difference in pedagogical effectiveness
DL Blenkhorn, CS Fleisher
Journal of teaching in International Business 21 (4), 266-281, 2010
162010
Buyer experiences with JIT: some new roles for buyers
PA Dion, DL Blenkhorn, PM Banting
The Mid-Atlantic Journal of Business 28 (2), 113, 1992
151992
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