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Nhat Quang Le
Nhat Quang Le
Associate Professor in Marketing, NHH School of Economics
Verified email at nhh.no - Homepage
Title
Cited by
Cited by
Year
Secularity, abortion, assisted dying and the future of conscientious objection: modelling the relationship between attitudes
M Magelssen, NQ Le, M Supphellen
BMC Medical Ethics 20 (65), 1-7, 2019
262019
Determinants of repurchase intentions of real estate agent services: Direct and indirect effects of perceived ethicality
NQ Le, M Supphellen
Journal of Retailing and Consumer Services 35, 84-90, 2017
262017
Effects of negative social information on the willingness to support charities: the moderating role of regulatory focus
NQ Le, M Supphellen, RP Bagozzi
Marketing Letters 32 (1), 111-122, 2021
62021
When and why employees of non‐profits promote their organizations: Determinants of positive staff‐word‐of‐mouth
CO Ruge, NQ Le, M Supphellen
Journal of Philanthropy and Marketing 26 (4), e1704, 2021
52021
Effects of Social Information and Money Reminders on Donation Behavior
NQ Le, M Supphellen
EXPLAINING COMMUNICATION EFFECTS ON DONATION BEHAVIOR: THE ROLES OF …, 2019
12019
Explaining communication effects on donation behavior: the roles of contractual relations and social information
NQ Le
12019
Effects of Non-specific Social Information on Consumers’ Willingness to Donate
NQ Le, M Supphellen, RP Bagozzi
EXPLAINING COMMUNICATION EFFECTS ON DONATION BEHAVIOR: THE ROLES OF …, 2019
2019
Managing Contractual and Noncontractual Donors: The Role of Marketing Communication and Publicity in a Charity Context
NQ Le, B Foubert, B Briers, K Cleeren
EXPLAINING COMMUNICATION EFFECTS ON DONATION BEHAVIOR: THE ROLES OF …, 2019
2019
The Dynamic Relationships Between Marketing Communication, Customer Commitment, And Customer Spending: A Study On Donation Behavior
NQ Le, B Foubert, B Briers, K Cleeren
INFORMS Marketing Science Conference 2017, 2017
2017
Patterns of Emotional Brand Experiences Across Cultures: the Role of Context and Social Orientation of Emotions
A Jakubanecs, M Supphellen, HM Haugen, N Sivertstøl, N Le
ACR North American Advances, 2016
2016
Effects of Influencer Endorsement of Instagram Ads on Brand Attitudes, WOM Intentions, and Purchase Intentions
NQ Le, M Supphellen
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Articles 1–11