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Geetha Nadarajan
Geetha Nadarajan
Lecturer, Sunway University Malaysia
Verifisert e-postadresse på sunway.edu.my
Tittel
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År
The study on negative eWOM and its relationship to consumer’s intention to switch Mobile Service Provider
G Nadarajan, J Bojei, H Khalid
Procedia Computer Science 124, 388-396, 2017
542017
Influence of Negative eWOM on Switching Intention
J Bojei, H Khalid, G Nadarajan
Business Management and Strategy 9 (2), 67-85, 2018
52018
One needs to be reminded and motivated: mediating role of digital nudging for food waste reduction
D Ong, S Chiu, E Andrews, G Nadarajan
Journal of Social Marketing 13 (3), 449-471, 2023
12023
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Artikler 1–3