Holger Roschk
Holger Roschk
Verifisert e-postadresse på business.aau.dk
Sitert av
Sitert av
A Meta-Analysis of Organizational Complaint Handling and Customer Responses
K Gelbrich, H Roschk
Journal of Service Research 14 (1), 24-43, 2011
Calibrating 30 Years of Experimental Research: A Meta-Analysis of the Atmospheric Effects of Music, Scent, and Color
H Roschk, SMC Loureiro, J Breitsohl
Journal of Retailing 93 (2), 228-240, 2017
Identifying Appropriate Compensation Types for Service Failures: A Meta-Analytic and Experimental Analysis
H Roschk, K Gelbrich
Journal of Service Research 17 (2), 195-211, 2014
The Nature of an Apology: An Experimental Study on How to Apologize after a Service Failure
H Roschk, S Kaiser
Marketing Letters 24 (3), 293-309, 2013
Differential Effects of Atmospheric Cues on Emotions and Loyalty Intention with Respect to Age under Online/Offline Environment
SMC Loureiro, H Roschk
Journal of Retailing and Consumer Services 21 (2), 211-219, 2014
Do Complainants Appreciate Overcompensation? A Meta-Analysis on the Effect of Simple Compensation vs. Overcompensation on Post-Complaint Satisfaction
K Gelbrich, H Roschk
Marketing Letters 22 (1), 31-47, 2011
Pleasant Ambient Scents: A Meta-Analysis of Customer Responses and Situational Contingencies
H Roschk, M Hosseinpour
Journal of Marketing 84 (1), 125–145, 2020
Compensation Revisited: A Social Resource Theory Perspective on Offering a Monetary Resource After a Service Failure
H Roschk, K Gelbrich
Journal of Service Research 20 (4), 393-408, 2017
Age Matters: How Developmental Stages of Adulthood Affect Customer Reaction to Complaint Handling Efforts
H Roschk, J Müller, K Gelbrich
Journal of Retailing and Consumer Services 20 (2), 154-164, 2013
Eastern Versus Western Culture Pricing Strategy: Superstition, Lucky Numbers, and Localization
SA Westjohn, H Roschk, P Magnusson
Journal of International Marketing 25 (1), 72-90, 2017
What Else Can Your Payment Card Do? Multifunctionality of Payment Modes Can Reduce Payment Transparency
R Gafeeva, E Hoelzl, H Roschk
Marketing Letters 29 (1), 61-72, 2018
Talking About Films: Word-Of-Mouth Behavior and the Network of Success Determinants of Motion Pictures
H Roschk, S Grosse
Journal of Promotion Management 19 (3), 299-316, 2013
Consumer Brand Bullying Behaviour in Online Communities of Service Firms
J Breitsohl, H Roschk, C Feyertag
Service Business Development 2, 289-312, 2018
Cognitive Image, Mental Imagery, and Responses (CI-MI-R): Mediation and Moderation Effects
SMC Loureiro, H Roschk, F Ali, E Friedmann
Journal of Travel Research 61 (4), 903-920, 2022
The Role of Background Music in Visitors' Experience of Art Exhibitions: Music, Memory and Art Appraisal.
SMC Loureiro, H Roschk, F Lima
International Journal of Arts Management 22 (1), 4-24, 2019
Bad intentions: Customers’ Negative Reactions to Intentional Failures and Mitigating Conditions
A Nazifi, H Roschk, F Villarroel Ordenes, B Marder
Journal of Travel Research 61 (8), 1808-1827, 2022
Advertising, cross-cultural
K Gelbrich, H Roschk, M Eisend
The International Encyclopedia of Communication 1, 50-56, 2015
Gerechtigkeit bei der Beschwerdebehandlung
H Roschk
Gabler, 2011
Investigating Consumers’ Motives for Consumer Brand-Cyberbullying on Social Media
J Breitsohl, N Jimenez, H Roschk
The Information Society 38 (1), 1-12, 2021
A Cross-National Observation of Counter-Cultural Consumer Behaviour
K Gelbrich, H Roschk, R Gafeeva
Marketing ZFP - Journal of Research and Management 38 (3), 150-162, 2016
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