| Commercial use of conjoint analysis: An update DR Wittink, P Cattin Journal of marketing 53 (3), 91-96, 1989 | 1366 | 1989 |
| Commercial use of conjoint analysis: A survey P Cattin, DR Wittink Journal of marketing 46 (3), 44-53, 1982 | 1251 | 1982 |
| A cross-cultural study of “made in” concepts P Cattin, A Jolibert, C Lohnes Journal of International Business Studies 13, 131-141, 1982 | 551 | 1982 |
| Firm effects and industry effects in the analysis of market structure and profitability FM Bass, P Cattin, DR Wittink Journal of Marketing Research 15 (1), 3-10, 1978 | 224 | 1978 |
| Alternative estimation methods for conjoint analysis: A Monte Carlo study DR Wittink, P Cattin Journal of Marketing Research 18 (1), 101-106, 1981 | 198 | 1981 |
| Estimation of the predictive power of a regression model. P Cattin Journal of Applied Psychology 65 (4), 407, 1980 | 180 | 1980 |
| A simple Bayesian procedure for estimation in a conjoint model P Cattin, AE Gelfand, J Danes Journal of Marketing Research 20 (1), 29-35, 1983 | 73 | 1983 |
| Note on the estimation of the squared cross-validated multiple correlation of a regression model. P Cattin Psychological Bulletin 87 (1), 63, 1980 | 64 | 1980 |
| Metric vs. nonmetric procedures for multiattribute modeling: Some simulation results P Cattin, F Bliemel Decision Sciences 9 (3), 472-480, 1978 | 62 | 1978 |
| A Monte Carlo study of metric and nonmetric estimation methods for multiattribute models P Cattin, DR Wittink Graduate School of Business, Stanford University, 1976 | 57 | 1976 |
| Some validity and reliability issues in the measurement of attribute utilities. P Cattin Advances in consumer research 7 (1), 1980 | 41 | 1980 |
| Alternative hybrid models for conjoint analysis: Some empirical results P Cattin, G Hermet, A Pioche Analytical approaches to product and market planning: the second conference …, 1982 | 35 | 1982 |
| FURTHER BEYOND CONJOINT MEASUREMENT: TOWARD A COMPARISON OF METHODS. P Cattin, DR Wittink Advances in Consumer Research 4 (1), 1977 | 33 | 1977 |
| Factors influencing the selection of preference model form for continuous utility functions in conjoint analysis P Cattin, G Punj Marketing Science 3 (1), 73-82, 1984 | 31 | 1984 |
| A predictive-validity-based procedure for choosing between regression and equal weights P Cattin Organizational Behavior and Human Performance 22 (1), 93-102, 1978 | 28 | 1978 |
| Industry differences in the relationship between advertising and profitability P Cattin, DR Wittink Graduate School of Business, Stanford University, 1976 | 21 | 1976 |
| An American vs. French Cross-Cul tural Study of Five ‘made-in’Concepts P Cattin, A Jolibert Proceedings of the American Marketing Association, 450-454, 1979 | 15 | 1979 |
| IDENTIFYING THE CHARACTERISTICS OF SINGLE RETAIL (DEALER) VISIT NEW AUTOMOBILE BUYERS. P Cattin, G Punj Advances in Consumer Research 10 (1), 1983 | 12 | 1983 |
| Some findings on the estimation of continuous utility functions in conjoint analysis. P Cattin Advances in consumer research 9 (1), 1982 | 12 | 1982 |
| The predictive power of ridge regression: Some quasi-simulation results. P Cattin Journal of Applied Psychology 66 (3), 282, 1981 | 7 | 1981 |
