Einar Breivik
Einar Breivik
Professor of Marketing, Norwegian School of Economics
Verifisert e-postadresse på nhh.no
Tittel
Sitert av
Sitert av
År
Reconsidering formative measurement.
RD Howell, E Breivik, JB Wilcox
Psychological methods 12 (2), 205, 2007
5092007
Questions about formative measurement
JB Wilcox, RD Howell, E Breivik
Journal of Business Research 61 (12), 1219-1228, 2008
3442008
Consumer brand relationships: an investigation of two alternative models
E Breivik, H Thorbjørnsen
Journal of the Academy of Marketing Science 36 (4), 443-472, 2008
2732008
Is formative measurement really measurement? Reply to Bollen (2007) and Bagozzi (2007).
RD Howell, E Breivik, JB Wilcox
American Psychological Association 12 (2), 238, 2007
1302007
Adding variables to improve fit: The effect of model size on fit assessment in LISREL
E Breivik, UH Olsson
Structural equation modeling: Present and future, 169-194, 2001
1262001
The influence of media on advertising effectiveness a comparison of internet, posters and radio
H Nysveen, E Breivik
International Journal of Market Research 47 (4), 381-404, 2005
742005
Elicitation of product attributes in an evaluation context: A comparison of three elicitation techniques
E Breivik, M Supphellen
Journal of Economic Psychology 24 (1), 77-98, 2003
662003
Two equivalent discrepancy functions for maximum likelihood estimation: Do their test statistics follow a non-central chi-square distribution under model misspecification?
UH Olsson, T Foss, E Breivik
Sociological Methods & Research 32 (4), 453-500, 2004
612004
Dimensions of Intangibility and Their Impact of Product Evaluation
E Breivik, SV Troye
Proceedings of the 1996 Academy of Marketing Science (AMS) Annual Conference …, 2015
44*2015
Formative measurement: A critical perspective
RD Howell, E Breivik, JB Wilcox
ACM SIGMIS Database: The DATABASE for Advances in Information Systems 44 (4 …, 2013
312013
Consumer-brand relationships: A test of alternative models
H Thorbjornsen, E Breivik, M Supphellen
American Marketing Association. Conference Proceedings 13, 283, 2002
162002
Dimensions of product intangibility and their impact on product evaluation, papier de recherche présenté à la Conférence Annuelle de l’Association for Consumer Research
E Breivik, SV Troye, UH Olsson
Montréal, Canada, 1998
81998
Elicitation of attributes: a comparison of preference model structures derived from two elicitation techniques
R Lines, E Breivik, M Supphellen
Marketing Today and for the 21st century: proceedings of the 24th EMAC …, 1995
61995
Evaluation differences between goods and services: the role of product intangibility
E Breivik
Norges handelshøyskole, 1995
51995
Brand strategies and brand effects in industrial markets
E Breivik
SNF, 2000
42000
Causal indicator models have nothing to do with measurement
RD Howell, E Breivik
Measurement: Interdisciplinary Research and Perspectives 14 (4), 167-169, 2016
32016
Relationship Age:-Abundance of Meaning or Just a Point in Time
E Breivik
Beta 30 (01), 64-76, 2016
12016
Le biais dans les méthodes d'identification des attributs: une comparaison multidimensionnelle de la grille répertoire et des techniques d'attributs préétablis
R LINES, E BREIVIK, M SUPPHELLEN
Congrès de l'Association Française de Marketing, 617-640, 1994
11994
Do the Test Statistics for ML, NWLS and GLS Follow a Non-central Chi-square Distribution under Model Misspecification?
UH Olsson, T Foss, E Breivik, SV Troye
1
Acknowledgement to Reviewers of the Journal of Intelligence in 2014
T Booth, E Breivik, JL Castejon Costa, JM Chein, C Dolan, ...
2015
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