| What accounts for students' loyalty? Some field study evidence Ø Helgesen, E Nesset International Journal of Educational Management 21 (2), 126-143, 2007 | 703 | 2007 |
| Images, satisfaction and antecedents: Drivers of student loyalty? A case study of a Norwegian university college Ø Helgesen, E Nesset Corporate reputation review 10, 38-59, 2007 | 693 | 2007 |
| Are loyal customers profitable? Customer satisfaction, customer (action) loyalty and customer profitability at the individual level Ø Helgesen Journal of marketing management 22 (3-4), 245-266, 2006 | 448 | 2006 |
| Marketing for higher education: A relationship marketing approach Ø Helgesen Journal of marketing for higher education 18 (1), 50-78, 2008 | 352 | 2008 |
| Impacts of store and chain images on the “quality–satisfaction–loyalty process” in petrol retailing Ø Helgesen, JI Håvold, E Nesset Journal of Retailing and Consumer Services 17 (2), 109-118, 2010 | 127 | 2010 |
| Modelling and managing student loyalty: A study of a Norwegian university college E Nesset, Ø Helgesen Scandinavian Journal of Educational Research 53 (4), 327-345, 2009 | 121 | 2009 |
| Satisfaction and image as mediators of store loyalty drivers in grocery retailing E Nesset, B Nervik, Ø Helgesen The International Review of Retail, Distribution and Consumer Research 21 (3 …, 2011 | 114 | 2011 |
| Customer accounting and customer profitability analysis for the order handling industry—A managerial accounting approach Ø Helgesen Industrial marketing management 36 (6), 757-769, 2007 | 98 | 2007 |
| Gender, store satisfaction and antecedents: A case study of a grocery store Ø Helgesen, E Nesset Journal of Consumer Marketing 27 (2), 114-126, 2010 | 81 | 2010 |
| Effects of switching costs on customer attitude loyalty to an airport in a multi-airport region E Nesset, Ø Helgesen Transportation Research Part A: Policy and Practice 67, 240-253, 2014 | 76 | 2014 |
| Does LibQUAL+ TM account for student loyalty to a university college library? Ø Helgesen, E Nesset Quality Assurance in Education 19 (4), 413-440, 2011 | 75 | 2011 |
| Customer segments based on customer account profitability Ø Helgesen Journal of Targeting, Measurement and Analysis for Marketing 14, 225-237, 2006 | 47 | 2006 |
| Drivers of customer satisfaction in business‐to‐business relationships: A case study of Norwegian fish exporting companies operating globally Ø Helgesen British Food Journal 109 (10), 819-837, 2007 | 45 | 2007 |
| Marketing perceptions and business performance: implications for marketing education? Ø Helgesen, E Nesset, T Voldsund Marketing Intelligence & Planning 27 (1), 25-47, 2009 | 41 | 2009 |
| Building chain loyalty in grocery retailing by means of loyalty programs–A study of ‘the Norwegian case’ E Nesset, O Bergem, B Nervik, ES Sørlie, Ø Helgesen Journal of Retailing and Consumer Services 60, 102450, 2021 | 37 | 2021 |
| “Brain Drain” or “Brain Gain”? Students’ Loyalty to their Student Town: Field Evidence from Norway Ø Helgesen, E Nesset, Ø Strand European Planning Studies 21 (6), 909-943, 2013 | 20 | 2013 |
| Financial decision support for marketers in the Norwegian fishing and furniture industries Ø Helgesen, T Voldsund British food journal 111 (7), 622-642, 2009 | 15 | 2009 |
| Kunderelasjoner og økonomisk styring T Bjørnenak, Ø Helgesen Ledelse av verdikjeder. Strategi, design og konkurranseevne, 99-115, 2009 | 14 | 2009 |
| Kundelønnsomhet. Doktorgradsavhandling, NHH Ø Helgesen Norges handelshøyskole. Institutt for regnskap og revisjon, 1999 | 14 | 1999 |
| Targeting customers: A financial approach based on creditworthiness Ø Helgesen Journal of Targeting, Measurement and Analysis for Marketing 16, 261-273, 2008 | 13 | 2008 |
Erik NessetProfessor in Economics, Department of International Business, NTNU, NorwayVerifisert e-postadresse på ntnu.no
