Jieqiong Ma
Jieqiong Ma
Associate Professor of International Business and Marketing, Hofstra University
Verifisert e-postadresse på hofstra.edu - Startside
Sitert av
Sitert av
The moderating role of personal cultural values on consumer ethnocentrism in developing countries: The case of Brazil and Russia
J Ma, J Yang, B Yoo
Journal of Business Research 108 (January), 375-389, 2020
30 Years of Research on Entry Mode and Performance Relationship: A Meta-Analytical Review
H Zhao, J Ma, J Yang
Management International Review 57 (5), 1-30, 2017
Global identity, perceptions of luxury value and consumer purchase intention: a cross-cultural examination
J Yang, J Ma, M Arnold, K Nuttavuthisit
Journal of Consumer Marketing 35 (5), 533-542, 2018
Family involvement, environmental turbulence, and R&D investment: evidence from Listed Chinese SMEs
J Yang, J Ma, H Zhao, J Cater, M Arnold
Small Business Economics 53 (4), 1017-1032, 2019
Family involvement, governmental connections, and IPO underpricing of SMEs in China
J Yang, J Ma, DH Doty
Family Business Review 33 (2), 175-193, 2020
Optimizing environmental expenditures for maximizing economic performance
N Singh, J Ma, J Yang
Management Decision 54 (10), 2544-2561, 2016
With whom should you have dinner? A multidimensional framework for understanding political ties in China
J Yang, J Ma, Y Zhang, JH Hong
Business Horizons 61 (6), 891-898, 2018
The effect of religious commitment and global identity on purchase intention of luxury fashion products: a cross-cultural study
J Ma, JH Hong, B Yoo, J Yang
Journal of Business Research 137, 244-254, 2021
Founding environment, inward internationalization, and firm performance: Evidence from Chinese private enterprises
H Zhao, J Ma
Journal of East-West Business 22 (4), 296-323, 2016
Cognitive cultural intelligence and entrepreneurial alertness: evidence from highly educated, employed immigrants in the USA
J Yang, M Yu, J Tang, J Ma
Cross Cultural & Strategic Management 29 (2), 427-447, 2022
The contingent effect of political ties on post-entry performance
J Ma, J Yang, Y Song
Management Decision 59 (1), 104-117, 2020
Power Makes Voice: Political Capital and Corporate Voice in China
J Yang, J Ma, H Zhao
The Journal of Applied Management & Entrepreneurship 22 (3), 54-69, 2017
Consumer social responsibility: is it a new barrier for international marketers?
J Ma, J Yang, M Kalliny, D Roy
International Journal of Business Environment 7 (3), 242-261, 2015
IJV’s political ties and R&D strategy: Asymmetric contingencies of market versus governmental policy turbulence
J Yang, J Ma, DH Doty, JY Lee
Business Research Quarterly, 2020
AI Revolution in Emerging Economies: Analysis from China and India
J Yang, J Ma, SH Panyala
Journal of International Business and Law 20 (1), 36-49, 2020
Not All Image the Same: Institutional Antecedents and Brand Implication of Country Image
J Ma, J Yang, A Giovanoni
Let’s Get Engaged! Crossing the Threshold of Marketing’s Engagement Era …, 2016
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