| Repositioning Horlicks in Pakistan AA Latif, A Sibghatullah, KA Siddiqui Journal of Marketing Management and Consumer Behavior 1 (2), 44-53, 2016 | 19 | 2016 |
| Launching School of Professional Advancement - A case of Intrapreneurial Marketing AA Latif Journal of Marketing Management and Consumer Behavior 2016 (Special Issue on …, 2016 | 3 | 2016 |
| Volkswagen brand: the fall of an auto empire AA Latif Journal for Global Business Advancement 10 (3), 281-304, 2017 | 2 | 2017 |
| FM-100 Paving the way for private radio broadcasting in Pakistan R Ahmad, AA Latif Journal of Marketing Management and Consumer Behavior 2016 (Special Issue on …, 2016 | 1 | 2016 |
| Intellectual Property Rights in the Global Economy By Keith Maskus AA Latif Wisconsin International Law Journal 20 (3), 611-614, 2000 | 1* | 2000 |
| T2F - A Case of Social Enterprise Marketing AA Latif Journal of Marketing Management and Consumer Behavior 2016 (Special Issue of …, 2016 | | 2016 |
| VW Brand: The Fall of an Auto Empire AA Latif AGBA’s 12th Annual World Congress, 2015 | | 2015 |
Dr Kamran SiddiquiCollege of Business Administration, Imam Abdulrahman Bin Faisal UniversityVerified email at iau.edu.sa
