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Maria Antonietta Raimondo
Maria Antonietta Raimondo
Verified email at unical.it
Title
Cited by
Cited by
Year
A dynamic model of customer loyalty
M Costabile, MA Raimondo, G Miceli
16th IMP-conference, Bath, UK, 2000
2082000
How relationship age moderates loyalty formation: The increasing effect of relational equity on customer loyalty
MA Raimondo, G " Nino" Miceli, M Costabile
Journal of Service Research 11 (2), 142-160, 2008
1892008
The measurement of trust in marketing studies: a review of models and methodologies
MA Raimondo
16th IMP-conference, Bath, UK, 5, 2000
962000
Effects of au naturel packaging colors on willingness to pay for healthy food
V Marozzo, MA Raimondo, GN Miceli, I Scopelliti
Psychology & Marketing 37 (7), 913-927, 2020
732020
Breaking through complexity: Visual and conceptual dimensions in logo evaluation across exposures
GN Miceli, I Scopelliti, MA Raimondo, C Donato
Psychology & Marketing 31 (10), 886-899, 2014
522014
Customer attitude and dispositions towards customized products: The interaction between customization model and brand
GN Miceli, MA Raimondo, S Farace
Journal of Interactive Marketing 27 (3), 209-225, 2013
482013
La concettualizzazione e la misurazione del valore per il cliente
GN Miceli, MA Raimondo
Mercati e competitività. Fascicolo 2, 2005, 1000-1030, 2005
222005
Un modello dinamico di customer loyalty: evidenze empiriche da un'analisi intergruppo con modelli di equazioni strutturali
M Costabile, MA Raimondo, G Miceli
Finanza Marketing e Produzione 22 (4 dicembre), 41-68, 2004
142004
Valore di marca: modelli e management
M Costabile, MA Raimondo
Sinergie 2 (23-Aprile), 157-186, 2006
132006
Consumers' identity signaling towards social groups: The effects of dissociative desire on brand prominence preferences
MA Raimondo, E Cardamone, GN Miceli, RP Bagozzi
Psychology & Marketing 39 (10), 1964-1978, 2022
122022
Gaetano “Nino” Miceli and Michele Costabile. 2008. How Relationship Age Moderates Loyalty Formation: The Increasing Effect of Relational Equity on Customer Loyalty
MA Raimondo
Journal of Service Research 11 (2), 142-160, 0
11
La misurazione della fiducia negli studi di marketing: una rassegna di modelli e metodologie
MA Raimondo
Finanza Marketing e Produzione 18, 123-161, 2000
102000
Insight versus effort. Communicating the creative process leading to new products
I Scopelliti, MA Raimondo
International Journal of Research in Marketing 37 (3), 602-620, 2020
82020
Creativity in the marketing and consumer behavior literature: a structured review and a research agenda
G Miceli, MA Raimondo
Italian Journal of Marketing 2020 (1), 85-124, 2020
82020
A dynamic model of customer loyalty: some empirical evidences supporting a customer buying behavior model
M Costabile, MA Raimondo, G Miceli
American Marketing Association. Conference Proceedings 13, 66, 2002
82002
The effects of native advertising on consumer responses. Some experimental evidences on the interaction between content type and brand awareness
MA Raimondo, M Vernuccio
Mercati & Competitività, 2019
72019
Le relazioni di mercato dell'impresa. Analisi, misurazione e management
MA Raimondo
Egea, 2004
62004
The effects of online tactile information source for low-touch products on consumer responses
C Donato, MA Raimondo
Journal of Consumer Marketing 38 (4), 364-373, 2021
52021
Un modello formativo per la misurazione del valore per il cliente
G Miceli, MA Raimondo
Un modello formativo per la misurazione del valore per il cliente, 1000-1021, 2009
42009
A dynamic model of customer loyalty; an empirical evidence
M Costabile, MA Raimondo, G Miceli
Proceedings of the Summer Marketing Educators’ Conference, 2002
42002
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