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Laura Grazzini
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Loss or gain? The role of message framing in hotel guests’ recycling behaviour
L Grazzini, P Rodrigo, G Aiello, G Viglia
Journal of Sustainable Tourism 26 (11), 1944-1966, 2018
1532018
Solving the puzzle of sustainable fashion consumption: The role of consumers’ implicit attitudes and perceived warmth
L Grazzini, D Acuti, G Aiello
Journal of Cleaner Production 287, 125579, 2021
1352021
Customers’ willingness to disclose personal information throughout the customer purchase journey in retailing: The role of perceived warmth
G Aiello, R Donvito, D Acuti, L Grazzini, V Mazzoli, V Vannucci, G Viglia
Journal of Retailing 96 (4), 490-506, 2020
922020
When empathy prevents negative reviewing behavior
R Pera, G Viglia, L Grazzini, D Dalli
Annals of Tourism Research 75, 265-278, 2019
922019
Does personality congruence explain luxury brand attachment? The results of an international research study
R Donvito, G Aiello, L Grazzini, B Godey, D Pederzoli, KP Wiedmann, ...
Journal of Business Research 120, 462-472, 2020
492020
Stakeholder engagement in green place branding: A focus on user‐generated content
D Acuti, L Grazzini, V Mazzoli, G Aiello
Corporate Social Responsibility and Environmental Management 26 (2), 492-501, 2019
432019
An international comparison of “Made in Italy” in the fashion, furniture and food sectors: An observational research study in France, Russia and The United Kingdom
G Aiello, R Donvito, L Grazzini, C Halliburton, B Wagner, J Wilson, ...
Journal of Global Fashion Marketing 6 (2), 136-149, 2015
352015
The effect of front‐of‐package nutrition labels on the choice of low sugar products
C Mauri, L Grazzini, A Ulqinaku, E Poletti
Psychology & marketing 38 (8), 1323-1339, 2021
242021
New patterns in wine consumption: the wine by the glass trend
D Acuti, V Mazzoli, L Grazzini, R Rinaldi
British Food Journal 122 (8), 2655-2669, 2019
242019
Luxury and Twitter: an issue of the right words
V Mazzoli, L Grazzini, R Donvito, G Aiello
Qualitative Market Research: An International Journal 22 (1), 33-49, 2019
202019
The relationship between the territory and fashion events: The case of Florence and Pitti Immagine fashion fairs
G Aiello, R Donvito, L Grazzini, E Petrucci
Journal of Global Fashion Marketing 7 (3), 150-165, 2016
202016
Cakes in plastic: A study of implicit associations of compostable bio-based versus plastic food packaging
N Koenig-Lewis, L Grazzini, A Palmer
Resources, Conservation and Recycling 178, 105977, 2022
132022
Standing for politics: What consequences for brands?
L Grazzini, D Acuti, V Mazzoli, L Petruzzellis, D Korschun
Italian Journal of Marketing 2020, 49-65, 2020
132020
Predicting consumers’ cheating behavior. The role of mental representation of goods and psychological ownership
G Viglia, V Tassiello, S Gordon‐Wilson, L Grazzini
Psychology & Marketing 36 (11), 1039-1045, 2019
132019
Dashed expectations in service experiences. Effects of robots human-likeness on customers’ responses
L Grazzini, G Viglia, D Nunan
European Journal of Marketing 57 (4), 957-986, 2023
102023
Guest editorial: Favoring fieldwork makes marketing more meaningful
T Otterbring, G Viglia, L Grazzini, G Das
European Journal of Marketing 57 (7), 1793-1803, 2023
82023
Luxury SMEs networks
G Aiello, R Donvito, S Ranfagni, L Grazzini
Luxury Marketing: A Challenge for Theory and Practice, 319-339, 2012
52012
Network creativi, network innovativi e territorio
G Aiello, R Donvito, L Grazzini
Il territorio come giacimento di vitalità per l’impresa-Conference …, 2012
42012
Social Exclusion: A Bibliometric Analysis and Future Research Directions in Advertising
Y Liu, K Bhoumik, A Ulqinaku, L Grazzini
Journal of Advertising 52 (5), 756-773, 2023
22023
How does the use of shockvertising trigger moral emotions? A focus on the plastic issue
C Dasmi, D Acuti, L Grazzini, G Aiello
Managing Sustainability: Perspectives From Retailing and Services, 169-184, 2022
22022
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Artikler 1–20