| Stigmas that matter: Diffracting marketing stigma theoretics S Bettany, J Coffin, C Eichert, D Rowe Marketing Theory 22 (4), 501-518, 2022 | 10 | 2022 |
| The politics of in/appropriate/d others: moving beyond the vulnerable consumer in the LGBT market/movement SM Bettany, D Rowe Micromarketing Conference Chicago, IL, 2015 | 8 | 2015 |
| Crossing wires: short-circuiting marketing theory J Coffin, CA Eichert, S Bettany, A Lindridge, G Oakenfull, J Ostberg, ... Marketing Theory 22 (2), 275-292, 2022 | 7 | 2022 |
| (Invisible) displays of survivalist intensive motherhood among UK Brexit preppers B Kerrane, K Kerrane, S Bettany, D Rowe Sociology 55 (6), 1151-1168, 2021 | 7 | 2021 |
| Vive la Sexual Revolution! Liberté, Égalité (and beyond) Fraterité in CCT Sexuality Research S Bettany, S Brown, A Pattersonet Roundtable held at the 2016 Consumer Culture Theory Conference. Lille, France, 2016 | 7 | 2016 |
| The Politics of in/appropriate/d Others: Moving beyond the Vulnerable Consumer in the LGBT Market/Movement S Rowe, D Rowe Annual Macromarketing Conference, 736, 2015 | 6 | 2015 |
| ‘Othering’the unprepared: Exploring the foodwork of Brexit‐prepping mothers B Kerrane, K Kerrane, S Bettany, D Rowe Gender, Work & Organization 31 (2), 494-512, 2024 | | 2024 |
| Comfort, pleasure and schadenfreude: extending affect into neutralisation theory among UK Brexit prepping consumers in crisis S Bettany, B Kerrane, D Rowe, K Kerrane 2022 AMA Winter Academic Conference: Reconnecting and Reconceiving the …, 2022 | | 2022 |
| (Invisible) Displays of survivalist intensive motherhood amongst UK Brexit preppers S Bettany, B Kerrane, K Kerrane, D Rowe Sociology, 2021 | | 2021 |
| Marketing Sexual Health in Britain: Visual and Commercial Lives of Infection, 1913-1996 DS Rowe University of Leeds, 2021 | | 2021 |
| Targeting Dis-identification Strategies with Social Marketing Communications: The Case of Sexual Health Risk in MenWho Have Covert Sex with Men (MCSM) D Rowe, S Bettany Annual Macromarketing Conference, 658, 2015 | | 2015 |
| Targeting Dis-identification Strategies with Consumer Communications: The Case of Sexual Health Risk in Men Who Have Covert Sex with Men (MCSM) D Rowe, S Bettany Volume XLII 42, 658, 2014 | | 2014 |
Shona BettanyUniversity of HuddersfieldVerified email at hud.ac.uk
