Nadia Pomirleanu
Nadia Pomirleanu
Professor of Marketing, University of Nevada, Las Vegas
Verifisert e-postadresse på unlv.edu
Sitert av
Sitert av
Online shopper motivations, and e-store attributes: an examination of online patronage behavior and shopper typologies
J Ganesh, KE Reynolds, M Luckett, N Pomirleanu
Journal of retailing 86 (1), 106-115, 2010
A review of internet marketing research over the past 20 years and future research direction
N Pomirleanu, JA Schibrowsky, J Peltier, A Nill
Journal of Research in Interactive Marketing 7 (3), 166-181, 2013
Influences of firm orientations on sustainable supply chain management
BJ Mariadoss, T Chi, P Tansuhaj, N Pomirleanu
Journal of Business Research 69 (9), 3406-3414, 2016
The influence of organizational and functional support on the development of salesperson job satisfaction
N Pomirleanu, B John Mariadoss
Journal of Personal Selling & Sales Management 35 (1), 33-50, 2015
A parsimonious instrument for predicting students’ intent to pursue a sales career: Scale development and validation
JW Peltier, S Cummins, N Pomirleanu, J Cross, R Simon
Journal of Marketing Education 36 (1), 62-74, 2014
Managing service quality in high customer contact B2B services across domestic and international markets
Nadia Pomirleanu, Babu John Mariadoss, Pavan Rao Chennamaneni
Industrial Marketing Management, 2015
Evaluating educational practices for positively affecting student perceptions of a sales career
S Cummins, JW Peltier, N Pomirleanu, J Cross, R Simon
Journal of Marketing Education 37 (1), 25-35, 2015
A discursive framework of B2B brand legitimacy
BM Gustafson, N Pomirleanu
Industrial Marketing Management 93 (February), 22-31, 2021
A review of climate and culture research in selling and sales management
BM Gustafson, N Pomirleanu, B John-Mariadoss
Journal of Personal Selling & Sales Management 38 (1), 144-167, 2018
Psycho-social factors impacting credit acquisition and use by college students
JW Peltier, N Pomirleanu, M Endres, E Markos
Journal of Financial Services Marketing 18, 271-284, 2013
The social buyer: A framework for the dynamic role of social media in organizational buying
BM Gustafson, N Pomirleanu, BJ Mariadoss, JL Johnson
Journal of Business Research 125, 806-814, 2021
Ooh, that's sour: An investigation of the role of sour taste and color saturation in consumer temptation avoidance
N Pomirleanu, BM Gustafson, S Bi
Psychology & Marketing, 2020
Effective redesign strategies for tourism management in a crisis context: A theory-in-use approach
EJ Kim, N Pomirleanu
Tourism Management 87 (December 2021), 2021
Linking CSR communication activities to consumer brand evaluations: An examination of mediating and moderating factors linking CSR communication to brand evaluations
O Venger, N Pomirleanu
Journal of Promotion Management 24 (5), 675-693, 2018
Organizational Climate in B2B: A Systematic Literature Review and Future Research Directions
N Pomirleanu, BM Gustafson, J Townsend
Industrial Marketing Management 105, 147-158, 2022
Easy to please or hard to impress: Elucidating consumers' innate satisfaction
N Pomirleanu, PR Chennamaneni, AS Krishen
Journal of Business Research 69 (5), 1914-1918, 2016
Building human brands: the role of critical reviews
N Pomirleanu, PR Chennamaneni, B John-Mariadoss, J Schibrowsky
Journal of Research in Interactive Marketing, 2023
Information Technology, Learning, and Sales Performance
T Saldanha, N Pomirleanu, BL John Mariadoss, S Mithas
ICIS 2020 Proceedings International Conference on Information Systems 2020, 2020
Interactive effects of organizational resources on sustainable product design practices: a resource orchestration perspective
B John-Mariadoss, N Pomirleanu, PR Chennamaneni, R Ganesh Pillai, ...
European Journal of Marketing 58 (1), 66-91, 2024
Not the way it used to be: B2B interactions in the era of ecosystems
B Gustafson, N Pomirleanu, John-Mariadoss B.
Journal of Business & Industrial Marketing, 2023
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