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Nadia Pomirleanu
Nadia Pomirleanu
Professor of Marketing, University of Nevada, Las Vegas
Verifisert e-postadresse på unlv.edu
Tittel
Sitert av
Sitert av
År
Online shopper motivations, and e-store attributes: an examination of online patronage behavior and shopper typologies
J Ganesh, KE Reynolds, M Luckett, N Pomirleanu
Journal of retailing 86 (1), 106-115, 2010
5472010
A review of internet marketing research over the past 20 years and future research direction
N Pomirleanu, JA Schibrowsky, J Peltier, A Nill
Journal of Research in Interactive Marketing 7 (3), 166-181, 2013
1442013
Influences of firm orientations on sustainable supply chain management
BJ Mariadoss, T Chi, P Tansuhaj, N Pomirleanu
Journal of Business Research 69 (9), 3406-3414, 2016
1252016
The influence of organizational and functional support on the development of salesperson job satisfaction
N Pomirleanu, B John Mariadoss
Journal of Personal Selling & Sales Management 35 (1), 33-50, 2015
822015
A parsimonious instrument for predicting students’ intent to pursue a sales career: Scale development and validation
JW Peltier, S Cummins, N Pomirleanu, J Cross, R Simon
Journal of Marketing Education 36 (1), 62-74, 2014
752014
Managing service quality in high customer contact B2B services across domestic and international markets
Nadia Pomirleanu, Babu John Mariadoss, Pavan Rao Chennamaneni
Industrial Marketing Management, 2015
52*2015
Evaluating educational practices for positively affecting student perceptions of a sales career
S Cummins, JW Peltier, N Pomirleanu, J Cross, R Simon
Journal of Marketing Education 37 (1), 25-35, 2015
432015
A discursive framework of B2B brand legitimacy
BM Gustafson, N Pomirleanu
Industrial Marketing Management 93 (February), 22-31, 2021
412021
A review of climate and culture research in selling and sales management
BM Gustafson, N Pomirleanu, B John-Mariadoss
Journal of Personal Selling & Sales Management 38 (1), 144-167, 2018
402018
Psycho-social factors impacting credit acquisition and use by college students
JW Peltier, N Pomirleanu, M Endres, E Markos
Journal of Financial Services Marketing 18, 271-284, 2013
402013
The social buyer: A framework for the dynamic role of social media in organizational buying
BM Gustafson, N Pomirleanu, BJ Mariadoss, JL Johnson
Journal of Business Research 125, 806-814, 2021
382021
Ooh, that's sour: An investigation of the role of sour taste and color saturation in consumer temptation avoidance
N Pomirleanu, BM Gustafson, S Bi
Psychology & Marketing, 2020
232020
Effective redesign strategies for tourism management in a crisis context: A theory-in-use approach
EJ Kim, N Pomirleanu
Tourism Management 87 (December 2021), 2021
212021
Linking CSR communication activities to consumer brand evaluations: An examination of mediating and moderating factors linking CSR communication to brand evaluations
O Venger, N Pomirleanu
Journal of Promotion Management 24 (5), 675-693, 2018
212018
Organizational Climate in B2B: A Systematic Literature Review and Future Research Directions
N Pomirleanu, BM Gustafson, J Townsend
Industrial Marketing Management 105, 147-158, 2022
142022
Easy to please or hard to impress: Elucidating consumers' innate satisfaction
N Pomirleanu, PR Chennamaneni, AS Krishen
Journal of Business Research 69 (5), 1914-1918, 2016
132016
Building human brands: the role of critical reviews
N Pomirleanu, PR Chennamaneni, B John-Mariadoss, J Schibrowsky
Journal of Research in Interactive Marketing, 2023
12023
Information Technology, Learning, and Sales Performance
T Saldanha, N Pomirleanu, BL John Mariadoss, S Mithas
ICIS 2020 Proceedings International Conference on Information Systems 2020, 2020
12020
Interactive effects of organizational resources on sustainable product design practices: a resource orchestration perspective
B John-Mariadoss, N Pomirleanu, PR Chennamaneni, R Ganesh Pillai, ...
European Journal of Marketing 58 (1), 66-91, 2024
2024
Not the way it used to be: B2B interactions in the era of ecosystems
B Gustafson, N Pomirleanu, John-Mariadoss B.
Journal of Business & Industrial Marketing, 2023
2023
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Artikler 1–20