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Johan Anselmsson
Johan Anselmsson
Professor in Marketing Lund Univesirty School of Economics and Management
Verified email at fek.lu.se
Title
Cited by
Cited by
Year
Brand image and customers' willingness to pay a price premium for food brands
J Anselmsson, NV Bondesson, U Johansson
Journal of Product & Brand Management 23 (2), 90-102, 2014
5552014
Understanding price premium for grocery products: a conceptual model of customer‐based brand equity
J Anselmsson, U Johansson, N Persson
Journal of Product & Brand Management 16 (6), 401-414, 2007
4492007
Sources of customer satisfaction with shopping malls: a comparative study of different customer segments
J Anselmsson
International Review of Retail, Distribution and Consumer Research 16 (1 …, 2006
4132006
Corporate social responsibility and the positioning of grocery brands: An exploratory study of retailer and manufacturer brands at point of purchase
J Anselmsson, U Johansson
International Journal of Retail & Distribution Management 35 (10), 835-856, 2007
3332007
Customer-perceived service-quality and technology-based self-service
J Anselmsson
Lund University, 2001
1192001
An integrated retailer image and brand equity framework: Re-examining, extending, and restructuring retailer brand equity
J Anselmsson, S Burt, B Tunca
Journal of retailing and consumer services 38, 194-203, 2017
1122017
Effects of shopping centre re-investments and improvements on sales and visit growth
J Anselmsson
Journal of Retailing and Consumer Services 32, 139-150, 2016
932016
Retailer brands and the impact on innovativeness in the grocery market
J Anselmsson, U Johansson
Journal of Marketing Management 25 (1-2), 75-95, 2009
852009
Third generation of retailer brands–retailer expectations and consumer response
J Anselmsson, U Johansson
British Food Journal 111 (7), 717-734, 2009
682009
Customer-based brand equity and human resource management image: Do retail customers really care about HRM and the employer brand?
J Anselmsson, N Bondesson, F Melin
European Journal of Marketing 50 (7/8), 1185-1208, 2016
672016
Brand value chain in practise; the relationship between mindset and market performance metrics: A study of the Swedish market for FMCG
J Anselmsson, N Bondesson
Journal of Retailing and Consumer Services 25, 58-70, 2015
632015
The penetration of retailer brands and the impact on consumer prices—A study based on household expenditures for 35 grocery categories
J Anselmsson, U Johansson, A Maranon, N Persson
Journal of Retailing and Consumer Services 15 (1), 42-51, 2008
632008
The penetration of retailer brands and the impact on consumer prices—A study based on household expenditures for 35 grocery categories
J Anselmsson, U Johansson, A Maranon, N Persson
Journal of Retailing and Consumer Services 15 (1), 42-51, 2008
632008
The battle of brands in the Swedish market for consumer packaged food: A cross-category examination of brand preference and liking
J Anselmsson, U Johansson, N Persson
Journal of Brand Management 16, 63-79, 2008
612008
What successful branding looks like: a managerial perspective
J Anselmsson, N Lars Anders
British Food Journal 115 (11), 1612-1627, 2013
392013
Exciting on Facebook or competent in the newspaper? Media effects on consumers’ perceptions of brands in the fashion category
J Anselmsson, B Tunca
Journal of Marketing Communications 25 (7), 720-737, 2019
272019
A comparison of customer perceived service quality in discount versus traditional grocery stores: An examination of service quality measurement scales in a Swedish context
J Anselmsson, U Johansson
International Journal of Quality and Service Sciences 6 (4), 369-386, 2014
272014
‘You are where you shop’: Examining stereotypes about town center shoppers
B Tunca, J Anselmsson
Journal of Retailing and Consumer Services 51, 242-252, 2019
132019
Are the retailer motives of private label brands fulfilled?: Creation of brand value, brand loyalty and the effect on store image and store loyalty
J Anselmsson, U Johansson
Lund Institute of Economic Research, Lund University, 2007
132007
Manufacturer brands versus private brands: Hoch's strategic framework and the Swedish food retail sector
J Anselmsson, U Johansson
The International Review of Retail, Distribution and Consumer Research 24 (2 …, 2014
112014
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