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Nacef Mouri
Nacef Mouri
Associate Dean for Faculty and Accreditations
Verifisert e-postadresse på uir.ac.ma
Tittel
Sitert av
Sitert av
År
Marketing capabilities and innovation-based strategies for environmental sustainability: An exploratory investigation of B2B firms
BJ Mariadoss, PS Tansuhaj
Industrial Marketing Management 40 (8), 1305-1318, 2011
3092011
The impact of management commitment alignment on salespersons' adoption of sales force automation technologies: An empirical investigation
R Cascio, BJ Mariadoss
Industrial Marketing Management 39 (7), 1088-1096, 2010
1482010
Alliance portfolios and shareholder value in post-IPO firms: The moderating roles of portfolio structure and firm-level uncertainty
MB Sarkar, M Frye
Journal of Business Venturing 27 (3), 355-371, 2012
852012
A comparative study of the use of “iconic” versus “generic” advertising images for destination marketing
SW Litvin
Journal of Travel Research 48 (2), 152-161, 2009
822009
Antecedents of innovativeness in technology‐based services (TBS): peering into the black box of entrepreneurial orientation
MP Joshi, SR Das
Decision Sciences 46 (2), 367-402, 2015
782015
A consumer-based assessment of alliance performance: An examination of consumer value, satisfaction and post-purchase behavior
N Mouri
University of Central Florida, 2005
532005
Do retail alliances enhance customer experience? Examining the relationship between alliance value and customer satisfaction with the alliance
V Bindroo, J Ganesh
Journal of Marketing Management 31 (11-12), 1231-1254, 2015
232015
The role of mobile value and trust as drivers of purchase intentions in m-servicescape
N Zhani, T Ahmed
Journal of Retailing and Consumer Services, 2022
172022
Can a technology firm desire too much of a good thing? The double-edged sword effects of technology orientation on performance
N Zhani, A Hamdi
European Business Review, 2020
102020
An Examination of Consumer Value, Satisfaction and Post-purchase behavior
N Mouri
University of Central Florida 156, 2005
92005
Leader Knowledge Hiding and Employee Organizational Identification in the Egyptian Service Industry
M Abdelmotaleb, S Saha
Journal of Knowledge Management, 2021
52021
TO and Innovativness in TSFs: Perspectives from Operations, Marketing and Strategic Management
MP Joshi, SR Das
Academy of Management Proceedings 2012 (1), 11273, 2012
12012
Modeling and analyzing online food delivery services using design thinking: an optimization approach
R G, V VG, Y Shi, M Thomas Gil
IEEE Transactions on Engineering Management, 2023
2023
MARKETING STRATEGY AND ENTREPRENEURSHIP
MP Joshi, SR Das
ADVANCES IN MARKETTING, 73, 2013
2013
CUSTOMER VALUE, SATISFACTION, AND POST-CONSUMPTION BEHAVIOR: A CONSUMER-BASED ASSESSMENT OF MARKETING ALLIANCES
J Ganesh
Enhancing Knowledge Development in Marketing, 320, 2009
2009
ON THE RELATIONSHIP BETWEEN MARKETING ALLIANCES AND THE CONSUMER
J Ganesh
Advances in Marketing, 162, 2008
2008
A Consumer-based Assessment of Alliance Performance: An Examination of Consumer Value
N Mouri
Satisfaction and Post-purchase behavior, 2005
2005
The Financial Impact of Market-Based Relational Assets: Evidence of Shareholder Value Creation from Initial Public Offerings
N Mouri
Southern Management Association 2003 Meeting, 762, 2003
2003
The determinants of strategic alliances performance: A theoretical perspective
N Mouri
American Marketing Association. Conference Proceedings 12, 52, 2001
2001
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Artikler 1–19