| Attribute framing and goal framing effects in health decisions P Krishnamurthy, P Carter, E Blair Organizational behavior and human decision processes 85 (2), 382-399, 2001 | 310 | 2001 |
| Retrospection versus anticipation: The role of the ad under retrospective and anticipatory self-referencing P Krishnamurthy, M Sujan Journal of Consumer Research 26 (1), 55-69, 1999 | 216 | 1999 |
| Preferences for colorectal cancer screening among racially/ethnically diverse primary care patients ST Hawley, RJ Volk, P Krishnamurthy, M Jibaja-Weiss, SW Vernon, ... Medical care 46 (9), S10-S16, 2008 | 174 | 2008 |
| An 8-week self-administered at-home behavioral skills-based virtual reality program for chronic low back pain: double-blind, randomized, placebo-controlled trial conducted … LM Garcia, BJ Birckhead, P Krishnamurthy, J Sackman, IG Mackey, ... Journal of medical internet research 23 (2), e26292, 2021 | 165 | 2021 |
| That's what I thought I wanted? Miswanting and regret for a standard good in a mass-customized world N Syam, P Krishnamurthy, JD Hess Marketing Science 27 (3), 379-397, 2008 | 118 | 2008 |
| Resisting that triple-chocolate cake: Mental budgets and self-control P Krishnamurthy, S Prokopec Journal of Consumer Research 37 (1), 68-79, 2010 | 115 | 2010 |
| Counterfactual thinking and advertising responses P Krishnamurthy, A Sivaraman Journal of Consumer Research 28 (4), 650-658, 2002 | 112 | 2002 |
| Self-administered skills-based virtual reality intervention for chronic pain: randomized controlled pilot study BD Darnall, P Krishnamurthy, J Tsuei, JD Minor JMIR formative research 4 (7), e17293, 2020 | 110 | 2020 |
| “My surgical success”: effect of a digital behavioral pain medicine intervention on time to opioid cessation after breast cancer surgery—a pilot randomized controlled clinical … BD Darnall, MS Ziadni, P Krishnamurthy, P Flood, LC Heathcote, ... Pain Medicine 20 (11), 2228-2237, 2019 | 66 | 2019 |
| Attribute conflict in consumer decision making: The role of task compatibility A Nagpal, P Krishnamurthy Journal of Consumer Research 34 (5), 696-705, 2008 | 66 | 2008 |
| The impact of service-time uncertainty and anticipated congestion on customers' waiting-time decisions P Kumar, P Krishnamurthy Journal of Service Research 10 (3), 282-292, 2008 | 58 | 2008 |
| Acute postcesarean pain is associated with in-hospital exclusive breastfeeding, length of stay and post-partum depression R Babazade, RB Vadhera, P Krishnamurthy, A Varma, G Doulatram, ... Journal of Clinical Anesthesia 62, 109697, 2020 | 46 | 2020 |
| Self-other discrepancies in waiting time decisions P Krishnamurthy, P Kumar Organizational Behavior and Human Decision Processes 87 (2), 207-226, 2002 | 41 | 2002 |
| Efficacy of a single-session “empowered relief” zoom-delivered group intervention for chronic pain: randomized controlled trial conducted during the COVID-19 pandemic MS Ziadni, L Gonzalez-Castro, S Anderson, P Krishnamurthy, BD Darnall Journal of Medical Internet Research 23 (9), e29672, 2021 | 35 | 2021 |
| Three-month follow-up results of a double-blind, randomized placebo-controlled trial of 8-week self-administered at-home behavioral skills-based virtual reality (VR) for … LM Garcia, BJ Birckhead, P Krishnamurthy, I Mackey, J Sackman, ... The journal of pain 23 (5), 822-840, 2022 | 30 | 2022 |
| Survival modeling of discontinuation from psychotherapy: A consumer decision‐making perspective P Krishnamurthy, A Khare, SC Klenck, PJ Norton Journal of Clinical Psychology 71 (3), 199-207, 2015 | 29 | 2015 |
| The role of cost and response-efficacy in persuasiveness of health recommendations M Cismaru, A Nagpal, P Krishnamurthy Journal of Health Psychology 14 (1), 135-141, 2009 | 26 | 2009 |
| Durability of the treatment effects of an 8-week self-administered home-based virtual reality program for chronic low back pain: 6-month follow-up study of a randomized … L Garcia, B Birckhead, P Krishnamurthy, I Mackey, J Sackman, V Salmasi, ... Journal of Medical Internet Research 24 (5), e37480, 2022 | 23 | 2022 |
| Efficacy of motivational-interviewing and guided opioid tapering support for patients undergoing orthopedic surgery (MI-Opioid Taper): A prospective, assessor-blind, randomized … JM Hah, JA Trafton, B Narasimhan, P Krishnamurthy, H Hilmoe, ... EClinicalMedicine 28, 2020 | 23 | 2020 |
| Self-administered behavioral skills–Based at-home virtual reality therapy for chronic low back pain: protocol for a randomized controlled trial LM Garcia, BD Darnall, P Krishnamurthy, IG Mackey, J Sackman, ... JMIR research protocols 10 (1), e25291, 2021 | 16 | 2021 |
Beth Darnall, PhDStanford UniversityVerifisert e-postadresse på stanford.edu
