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Abel Monfort
Abel Monfort
ESIC University
Verifisert e-postadresse pĺ esic.university - Startside
Tittel
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Sitert av
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Plan de Comunicación on y off en la Práctica
J Alard, A Monfort
Madrid: ESIC, 2017
118*2017
The management of intangibles and corporate branding: Has anything changed in the relationship between business and society?
N Villagra, B Lopez, A Monfort
Revista Latina de Comunicación Social 70, 793-812, 2015
107*2015
Generous charity to preserve green image? Exploring linkage between strategic donations and environmental misconduct
B Wu, C Jin, A Monfort, D Hua
Journal of Business Research, 2021
892021
Substantial response or impression management? Compliance strategies for sustainable development responsibility in family firms
B Wu, A Monfort, C Jin, X Shen
Technological Forecasting and Social Change 174, 121214, 2022
532022
The mediating role of brand trust in the relationship between brand personality and brand loyalty
N Villagra, A Monfort, J Sánchez Herrera
Journal of Consumer Behaviour, 1-11, 2021
422021
Comunicación y empresa responsable
J Benavides, A Monfort
Pamplona: Eunsa, 2015
41*2015
Communication and the role of third-party endorsement in social crowdfunding
V De Crescenzo, A Monfort, JA Felício, S Ribeiro-Navarrete
The Service Industries Journal, 1-28, 2021
332021
Corporate social responsibility and corporate foundations in building responsible brands
A Monfort, N Villagra
Profesional de la Información 25 (5), 767-777, 2016
332016
Sustainable Banking: New Forms of Investing under the Umbrella of the 2030 Agenda
M Méndez-Suárez, A Monfort, F Gallardo
Sustainability 12 (5), 1-13, 2020
302020
Exploring stakeholders’ dialogue and corporate social responsibility (CSR) on Twitter
A Monfort, N Villagra, B López-Vázquez
El Profesional de la Información 28 (5), 2019
302019
Firm value impact of corporate activism: Facebook and the stop hate for profit campaign
N Villagra, A Monfort, M Méndez-Suárez
Journal of Business Research 137, 319-326, 2021
272021
Economic impact of corporate foundations: An event analysis approach
A Monfort, N Villagra, J Sánchez
Journal of Business Research 122, 159-170, 2021
272021
Investigación de mercados en entornos digitales y convencionales: Una visión integradora
S Villaverde, A Monfort, MJ Merino
ESIC Editorial, 2020
262020
Promoting Female Entrepreneurship: The Impact of Gender Gap Beliefs and Perceptions
C Ilie, A Monfort, G Fornes, G Cardoza
SAGE Open 11 (2), 21582440211018468, 2021
252021
Ética, deontología y responsabilidad social empresarial.
E Valbuena, A Monfort
ESIC editorial, 2020
21*2020
The amplifying effect of branded queries on advertising in multi-channel retailing
M Méndez-Suárez, A Monfort
Journal of Business Research 112, 254-260, 2020
202020
Ethics, Responsibility, and Sustainability in MBAs. Understanding the Motivations for the Incorporation of ERS in Less Traditional Markets
G Fornes, A Monfort, C Ilie, CKT Koo, G Cardoza
Sustainability 11 (24), 7060, 2019
152019
Creating Shared Value in the Context of Sustainability: The Communication Strategy of MNCs
B Lopez, A Monfort
Corporate Governance and Strategic Decision Making, 2017
142017
Corporate identity in the brand co-creation era
A Monfort, A Sebastián, B López
Communication Papers 4 (8), 31-40, 2015
132015
Editorial charters and newsroom councils in media corporations: a view from the perspective of corporate social responsibility
MÁ Sánchez de la Nieta, A Monfort, C Fuente Cobo
Communication & Society 28 (2), 55-72, 2015
13*2015
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Artikler 1–20