Følg
Yi Peng
Yi Peng
Verifisert e-postadresse på tntech.edu
Tittel
Sitert av
Sitert av
År
Acting on anger: Cultural value moderators of the effects of consumer animosity
SA Westjohn, P Magnusson, Y Peng, H Jung
Journal of International Business Studies 52 (8), 1591-1615, 2021
352021
Trust Propensity Across Cultures: The Role of Collectivism
SA Westjohn, P Magnusson, GR Franke, Y Peng
Journal of International Marketing, 1069031X211036688, 2021
232021
The Impact of Service Climate on Gratitude in Driving Customer Outcomes
JM Qi, Y Peng, GH Lowman, X He
Journal of Services Marketing, 2022
22022
Addressing concerns with salesperson competitive psychological climate, sales performance, and turnover intention: The role of threat and learning orientation
WJ Zahn, Y Peng, D Mathis, B Hochstein, CR Plouffe
Industrial Marketing Management 115, 143-155, 2023
12023
The influence of self-construal on consumer responses to sizing discrepancy
H Jung, P Magnusson, Y Peng
International Marketing Review 40 (6), 1325-1343, 2023
2023
Is Sales Competition A Good Motivator or a Bad Idea? The Underlying Mechanism of Threat Appraisals
WJ Zahn Ph D, Y Peng, W Bolander, B Hochstein, D Mathis
2022
Systemet kan ikke utføre handlingen. Prøv på nytt senere.
Artikler 1–6