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Lorena Bašan
Lorena Bašan
Faculty of Tourism and Hospitality Management, Opatija; University of Rijeka
Verified email at fthm.hr
Title
Cited by
Cited by
Year
Importance of DMO websites in tourist destination selection
D Lončarić, L Bašan, MG Marković
23rd CROMAR Congress: Marketing in a Dynamic Environment–Academic and …, 2013
462013
Impact of brand recognition on reinforcing the destination's image
L Bašan, L Bagarić, D Lončarić
Tourism in Southern and Eastern Europe, 87-100, 2013
232013
Websites as tool for promotion of health tourism offering in Croatian specialty hospitals and health resorts
D Lončarić, L Bašan, M Jurković
1st International Conference on Management, Marketing, Tourism, Retail …, 2013
222013
Tourism Destination Management Company (DMC): A central actor of a destination as a millieu
D Magaš, L Bašan
Tourism and Hospitality Management 13 (3), 615-626, 2007
202007
The logistics of selling a destination's tourism product
B Berc radišić, L Bašan
Tourism and Hospitality Management 13 (3), 725-732, 2007
112007
Communication with market segments-travel agencies' perspective
L Bašan, J Dlacic, Ž Trezner
Tourism and hospitality management 19 (1.), 49-64, 2013
92013
Positioning Climate Therapy Stays as a Health Tourism Product: An Evidence-Based Approach
M Droli, L Bašan, FG Vassallo
Emerging Science Journal 6 (https://www.ijournalse.org/index.php/ESJ), 256-272, 2022
82022
Sustainable marketing factors: Impact on tourist satisfaction and perceived cultural tourism effects
L Bašan, J Kapeš, L Brolich
Ekonomski vjesnik: Review of Contemporary Entrepreneurship, Business, and …, 2021
52021
Information search behaviour-Is there a gap between tourist needs and DMO website performance
D Lončarić, L Bašan, M Gligora Marković
Marketing insights from a changing environment, 3-23, 2015
42015
Local Residents as Visitors to Exhibitions: Investigating Motivation and Attitudes towards Traditional Food Festivals
L Bašan, D Lončarić, A Čuić Tanković
Recent Advances in Applied Economics, Proceedings of the 6th International …, 2014
42014
Tourist satisfaction as a driver of destination marketing improvements: The case of the Opatija Riviera
A Bašan, Lorena, Kapeš, Jelena, Kamenečki
Market/Tržište 33 (1), 93-112, 2021
3*2021
Museum Websites Content as a Mean for Cultural Heritage Promotion and Attracting Visitors: The Case of Istria
D Lončarić, L Bašan, L Sinkovič
6th International Conference on Applied Economics, Business and Development …, 2014
32014
Projektni marketing u funkciji razvoja turističke ponude i potražnje
L Bašan
University of Rijeka. Faculty of Tourism and Hospitality Management, 2007
32007
Marketing macro-environmental factors: an opportunity for or threat to the travel agency business
L Basan
Proceedings of the 2nd advances in hospitality and tourism marketing and …, 2012
22012
Promotion of Health Tourism in the Kvarner Region
B Berc Radišić, L Bašan, J Lasinger
International Journal of Management Cases 14 (2), 170-177, 2011
2*2011
Internal marketing factors and the performance of travel agencies
I Avelini Holjevac, L Bašan
Tourism and Hospitality Management 15 (1), 37-48, 2009
22009
The impact of globalisation factors on future tourism development and tourism marketing activities
A Vizjak, R Alkier Radnić, L Bašan
4th International Scientific Conference-" Planning for the future learning …, 2009
22009
Zadovoljstvo turista kao pokretač unaprjeđenja marketinških aktivnosti destinacije: primjer opatijske rivijere
L Bašan, J Kapeš, A Kamenečki
Market-Tržište 33 (1), 93-112, 2021
12021
Investigating exhibitors' selling and non-selling motivations towards traditional festivals
A Čuić Tanković, J Kapeš, L Bašan
The Retail nad Marketing Review 15 (2), 89-97, 2019
1*2019
DEFINING EVIDENCE-BASED MARKETING STRATEGIES FOR WINE PRODUCERS AND WINE TOURIST DESTINATIONS: IS THE TOTAL ANTIOXIDANT INDEX APPROACH VALUABLE?
M Droli, T Sarnari, L Bašan
Zbornik Veleučilišta u Rijeci/Journal of the Polytechnic of Rijeka 7 (1 …, 2019
12019
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