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Valerie Trifts
Valerie Trifts
Professor of Marketing, Dalhousie University
Verified email at dal.ca
Title
Cited by
Cited by
Year
Consumer decision making in online shopping environments: The effects of interactive decision aids
G Häubl, V Trifts
Marketing science 19 (1), 4-21, 2000
26842000
Short sea shipping in North America: understanding the requirements of Atlantic Canadian shippers
MR Brooks, V Trifts
Maritime Policy & Management 35 (2), 145-158, 2008
1142008
Information availability and consumer preference: Can online retailers benefit from providing access to competitor price information?
V Trifts, G Häubl
Journal of Consumer Psychology 13 (1-2), 149-159, 2003
1112003
Preferences for alternative short sea shipping opportunities
SM Puckett, DA Hensher, MR Brooks, V Trifts
Transportation research part E: Logistics and transportation review 47 (2 …, 2011
602011
Consumer self‐construal and trust as determinants of the reactance to a recommender advice
M Aljukhadar, V Trifts, S Senecal
Psychology & Marketing 34 (7), 708-719, 2017
332017
The role of brand personality in the formation of consumer affect and self-brand connection
JF McManus, SW Carvalho, V Trifts
Journal of product & brand management 31 (4), 551-569, 2022
282022
Principles of marketing. 6th Canadian edition
P Kotler, G Armstrong, PH Cunningham, V Trifts
Toronto, ON: Pearson Prentice Hall, 2005
252005
Marketing: An Introduction, 4th Canadian ed
G Armstrong, P Kotler, V Trifts, LA Buchwitz, D Gaudet
Toronto: Pearson Education Canada, 2011
212011
Buyer behavior in personalized shopping environments
G Häubl, B Dellaert, K Murray, V Trifts
Designing personalized user experiences in eCommerce, 207-229, 2004
202004
Enhancing digital entertainment through personalization: The evolving role of product placements
V Trifts, H Aghakhani
Journal of Marketing Communications 25 (6), 607-625, 2019
182019
Vygotskian business ethics: The influence of peers on moral reasoning in business ethics education
D Ohreen, B Sundararajan, V Trifts, S Comber
Journal of Management Education 46 (1), 70-105, 2022
142022
Consumer decision making in interactive online shopping environments: the role of information agents and tools for organizing information
G Haeubl, V Trifts
INFORMS College on Marketing Mini-Conference" Marketing Science and the …, 1998
101998
The relationship between fixed mindsets, brand-self engagement, and brand favorability
JF McManus, V Trifts, SW Carvalho
Personality and Individual Differences 166, 110198, 2020
82020
Marketing: An introduction(4th Canadian Edition)
G Armstrong, P Kotler, V Trifts, LA Buchwitz
Toronto, Ontario: Pearson Canada Incorporated, 2012
62012
Personalized product presentation: The influence of electronic recommendation agents on consumer choice
G Häubl, KB Murray, V Trifts
The power of one: Gaining business value from personalization technologies …, 2003
62003
Consumer markets and consumer buying behavior
P Kotler, G Armstrong, V Trifts, PH Cunningham
Marketing, An Introduction, Third Edition, Englewood Cliffs, NJ: Prentice Hall, 1993
61993
Marketing: An Introduction, Sixth Canadian Edition.(; C. O’Donnell, Ed.)
P Kotler, V Trifts, LA Buchwitz, D Gaudet
Upper Saddle River, New Jersey, USA: Pearson Education, Inc, 2017
52017
Marketing an introduction (C. O’Donnell
G Armstrong, P Kotler, V Trifts, LA Buchwitz, D Gaudet
Library and Archives Canada Cataloguing, 2017
52017
Transgressing a group value in a transcultural experience: Immigrants' affective response to perceived social identity threats
SW Carvalho, H Fazel, V Trifts
Journal of Business Research 91, 326-333, 2018
42018
Situational impact on search
EG Toms, S Marche, H O’Brien, S Toze, V Trifts, E Dawe
Proceedings of the ACM SIGIR 2005 Workshop on Information Retrieval in …, 2005
42005
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