| Studying the influence of entrepreneurial attributes, subjective norms and perceived desirability on entrepreneurial intentions U Yousaf, A Shamim, H Siddiqui, M Raina Journal of entrepreneurship in emerging economies 7 (1), 23-34, 2015 | 94 | 2015 |
| Studying brand loyalty in the cosmetics industry. U Yousaf, R Zulfiqar, M Aslam, M Altaf LogForum 8 (4), 2012 | 67 | 2012 |
| Hesitancy towards Online Shopping, A Study of Pakistani Consumers. U Yousaf, M Altaf, N Sarwar, SA Hassan SHAH Management & Marketing Journal 10 (2), 2012 | 31 | 2012 |
| Entrepreneur as an authentic leader: A study of small and medium sized enterprises in Pakistan T Abid, M Altaf, U Yousaf, M Bagram Management Science Letters 2 (7), 2355-2360, 2012 | 29 | 2012 |
| Entrepreneurial attributes among postgraduate students of a Pakistani university K Mubarka, U Yousaf, M Altaf JWEE, 86-101, 2012 | 21 | 2012 |
| STUDYING CUSTOMER LOYALTY AT DAEWOO EXPRESS BUS SERVICE, PAKISTAN. U Yousaf, J Yousaf, M Altaf, MM Mehmood Bagram LogForum 9 (3), 2013 | 16 | 2013 |
| Job satisfaction and employees participation in government sector organization of Pakistan M Altaf, U Yousaf, M Tahir, M Majid, M Bagram Asian Journal of Management Research 3 (2), 384-393, 2013 | 12 | 2013 |
| Customer relationship satisfaction and relationship improvement: key determinants of customer loyalty M Altaf, A Shamim, U Yousaf, Z Ghazali Editorial Team, 2013 | 8 | 2013 |
| EMPLOYING DECENTRING TO ASSESS QUALITY OF SERVICES AND ITS CONTRIBUTION TOWARDS SATISFACTION. U Yousaf, M Altaf, MM Mehmood BAGRAM, H Hussain Management & Marketing Journal 10 (1), 2012 | 7 | 2012 |
| Improving entrepreneural marketing learning: a study of business graduates, Pakistan Y Usman, M Altaf, Z Rani, M Alam, M Aslam Journal of Women's Entrepreneurship and Education, 74-89, 2013 | 5 | 2013 |
| Consumer's buying behaviour towards Danish products in Pakistan S Hayat, U Yousaf, SM Zeeshan International Journal of Islamic Marketing and Branding 1 (1), 81-96, 2015 | 4 | 2015 |
| Using SERVQUAL to measure services quality dimensions of mobile network operators; perceptions of cellular services subscribers U Yousaf The Journal of Commerce 2 (1), 20, 2010 | 4 | 2010 |
| General Attitudes Of Cell Phone Users Towards Television Advertising By Mobile Network Operators U Yousaf, MA Khan The Journal of Commerce 2 (1), 31, 2010 | 1 | 2010 |
| Studying customer loyalty at Daewoo express bus service U Yousaf, J Yousaf, M Altaf, MM Bagram | | 2013 |
Mohsin AltafGlobal Banking School, UKVerifisert e-postadresse på uos.edu.pk
