| Administration of intercollegiate athletics E Weight, R Zullo Human Kinetics, 2015 | 35 | 2015 |
| Sports marketing & publicity efforts in Division II intercollegiate athletics R Zullo The Sport Journal 21 (2), 2018 | 10 | 2018 |
| Future Trends in Outsourced Marketing Within Division I Intercollegiate Athletics: An Initial Round of a Delphi Study RH Zullo Journal of Applied Sport Management 5 (3), 3, 2013 | 8 | 2013 |
| A study of the level of satisfaction with outsourcing marketing groups at major division IA national collegiate athletic association schools RH Zullo (No Title), 2000 | 8 | 2000 |
| NCAA Division III intercollegiate athletics corporate sponsorships: a systems theory approach R Zullo Journal of Physical Education and Sport 21 (3), 1594-1606, 2021 | 7 | 2021 |
| Restricted sponsorships and outsourced marketing in Division I intercollegiate athletics RH Zullo Journal of Contemporary Athletics 7 (3), 141, 2013 | 6 | 2013 |
| Outsourced marketing in NCAA Division I institutions: The companies' perspective R Zullo, W Burden, M Li The Sport Journal 17, 2014 | 5 | 2014 |
| Gender as an Indicator of Academic Progress and Graduation for NCAA Division I Athletes D Ridpath, R Zullo, N Gill Academic Athletic Journal 20 (1), 98-128, 2009 | 4 | 2009 |
| An Exploratory Study of Best Practices in Corporate Sponsorships within NCAA Division III Intercollegiate Athletics R Zullo Journal of Physical Education and Sport 22 (4), 1094-1104, 2022 | 2 | 2022 |
| An examination of outsourced marketing in Division I intercollegiate athletics RH Zullo University of Georgia, 2005 | 1 | 2005 |
