| Effects on consumers’ subjective understanding of a new front-of-pack nutritional label: a study on Italian consumers MF Mazzù, S Romani, A Gambicorti International journal of food sciences and nutrition 72 (3), 357-366, 2021 | 48 | 2021 |
| A cross-country experimental study on consumers’ subjective understanding and liking on front-of-pack nutrition labels MF Mazzù, S Romani, A Baccelloni, A Gambicorti International Journal of Food Sciences and Nutrition 72 (6), 833-847, 2021 | 46 | 2021 |
| BrandTelling F Giorgino, MF Mazzù Egea, 2018 | 29 | 2018 |
| Effects on consumers’ subjective understanding and liking of front-of-pack nutrition labels: a study on Slovenian and Dutch consumers A Baccelloni, A Giambarresi, MF Mazzù Foods 10 (12), 2958, 2021 | 21 | 2021 |
| Measuring the effect of blockchain extrinsic cues on consumers’ perceived flavor and healthiness: A cross-country analysis MF Mazzù, V Marozzo, A Baccelloni, F de’Pompeis Foods 10 (6), 1413, 2021 | 20 | 2021 |
| Introducing the Front-of-Pack Acceptance Model: The role of usefulness and ease of use in European consumers’ acceptance of Front-of-Pack Labels MF Mazzù, S Romani, A Baccelloni, L Lavini International Journal of Food Sciences and Nutrition 73 (3), 378-395, 2022 | 14 | 2022 |
| Uncovering the effect of European policy-making initiatives in addressing nutrition-related issues: a systematic literature review and bibliometric analysis on front-of-pack labels MF Mazzù, A Baccelloni, P Finistauri Nutrients 14 (16), 3423, 2022 | 12 | 2022 |
| The role of trust and algorithms in consumers’ front-of-pack labels acceptance: A cross-country investigation MF Mazzù, A Baccelloni, S Romani, A Andria European Journal of Marketing 56 (11), 3107-3137, 2022 | 10 | 2022 |
| The effects of combining front‐of‐pack nutritional labels on consumers' subjective understanding, trust, and preferences MF Mazzù, V Marozzo, A Baccelloni, A Giambarresi Psychology & Marketing 40 (8), 1484-1500, 2023 | 6 | 2023 |
| In Search of Superiority: Exploring the Effectiveness Gap of Front-of-Pack Nutritional Labels. An Assessment of Consumer’s Decision-Making Process Toward Healthier Choices MF Mazzù, S Romani, A Baccelloni, E Simonetti Journal of Food Science & Nutrition 7, 2021 | 6 | 2021 |
| Sardine: fenomenologia di un movimento di piazza E De Blasio, F Giorgino, MF Mazzù, G Orsina Luiss University Press, 2020 | 6 | 2020 |
| Overcoming the blockchain technology credibility gap MF Mazzù, R Pozharliev, A Andria, A Baccelloni Psychology & Marketing 40 (9), 1791-1807, 2023 | 5 | 2023 |
| Improving the understanding of key nutritional elements to support healthier and more informed food choices: The effect of front-of-pack label bundles MF Mazzù, S Romani, V Marozzo, A Giambarresi, A Baccelloni Nutrition 105, 111849, 2023 | 5 | 2023 |
| Effects on consumers’ subjective understanding and liking of front-pack nutritional labels: a study on Polish consumers MF Mazzù, A Baccelloni, E Simonetti, S Romani Future of the Traditional diets: Educating consumers through food labeling …, 2021 | 5 | 2021 |
| Omnichannel strategy: evolution and managerial implications with focus on Gucci case M Califano Luiss Guido Carli, 2019 | 5 | 2019 |
| Power brands. Creare, portare al successo e gestire i propri brand J Perrey, M Mazzù Etas, 2013 | 5 | 2013 |
| A 20-Country Comparative Assessment of the Effectiveness of Nutri-Score vs. NutrInform Battery Front-of-Pack Nutritional Labels on Consumer Subjective Understanding and Liking J He, MF Mazzù, A Baccelloni Nutrients 15 (13), 2852, 2023 | 4 | 2023 |
| L'azienda media-company: storytelling, brand journalism e organizzazione D Cennamo L'azienda media-company, 1-132, 2020 | 4 | 2020 |
| Power Brands: creare, portare al successo e gestire i propri brand MF Mazzù, J Perrey Rizzoli ETAS, 2011 | 3 | 2011 |
| Injecting trust in consumer purchase intention through blockchain: evidences from the food supply chain MF Mazzù, A Baccelloni, L Lavini Italian Journal of Marketing 2022 (4), 459-482, 2022 | 2 | 2022 |
