| Pricing of conspicuous goods: A competitive analysis of social effects W Amaldoss, S Jain Journal of marketing research 42 (1), 30-42, 2005 | 682 | 2005 |
| Conspicuous consumption and sophisticated thinking W Amaldoss, S Jain Management science 51 (10), 1449-1466, 2005 | 673 | 2005 |
| Collaborating to compete W Amaldoss, RJ Meyer, JS Raju, A Rapoport Marketing Science 19 (2), 105-126, 2000 | 228 | 2000 |
| Research Note—Trading Up: A Strategic Analysis of Reference Group Effects W Amaldoss, S Jain Marketing science 27 (5), 932-942, 2008 | 218 | 2008 |
| Reference groups and product line decisions: An experimental investigation of limited editions and product proliferation W Amaldoss, S Jain Management Science 56 (4), 621-644, 2010 | 127 | 2010 |
| Two-stage contests with budget constraints: An experimental study JE Parco, A Rapoport, W Amaldoss Journal of Mathematical Psychology 49 (4), 320-338, 2005 | 117 | 2005 |
| Mixed strategies and iterative elimination of strongly dominated strategies: An experimental investigation of states of knowledge A Rapoport, W Amaldoss Journal of Economic Behavior & Organization 42 (4), 483-521, 2000 | 114 | 2000 |
| Branding conspicuous goods: An analysis of the effects of social influence and competition W Amaldoss, S Jain Management Science 61 (9), 2064-2079, 2015 | 104 | 2015 |
| Behavioral models of managerial decision-making A Goldfarb, TH Ho, W Amaldoss, AL Brown, Y Chen, TH Cui, A Galasso, ... Marketing Letters 23, 405-421, 2012 | 95 | 2012 |
| Cross-function and same-function alliances: how does alliance structure affect the behavior of partnering firms? W Amaldoss, R Staelin Management Science 56 (2), 302-317, 2010 | 85 | 2010 |
| Collaborative product and market development: Theoretical implications and experimental evidence W Amaldoss, A Rapoport Marketing Science 24 (3), 396-414, 2005 | 80 | 2005 |
| Product variety, informative advertising, and price competition W Amaldoss, C He Journal of Marketing Research 47 (1), 146-156, 2010 | 79 | 2010 |
| Keyword search advertising and first-page bid estimates: A strategic analysis W Amaldoss, PS Desai, W Shin Management Science 61 (3), 507-519, 2015 | 73 | 2015 |
| Excessive expenditure in two-stage contests: Theory and experimental evidence W Amaldoss, A Rapoport Game Theory: Strategies, Equilibria, and Theorems. Hauppauge, NY: Nova …, 2009 | 72 | 2009 |
| Joint bidding in the name-your-own-price channel: A strategic analysis W Amaldoss, S Jain Management Science 54 (10), 1685-1699, 2008 | 72 | 2008 |
| David vs. Goliath: An analysis of asymmetric mixed-strategy games and experimental evidence W Amaldoss, S Jain Management Science 48 (8), 972-991, 2002 | 60 | 2002 |
| Competing for low-end markets W Amaldoss, W Shin Marketing Science 30 (5), 776-788, 2011 | 56 | 2011 |
| Direct-to-consumer advertising of prescription drugs: A strategic analysis W Amaldoss, C He Marketing Science 28 (3), 472-487, 2009 | 55 | 2009 |
| Multitier store brands and channel profits W Amaldoss, W Shin Journal of Marketing Research 52 (6), 754-767, 2015 | 53 | 2015 |
| Keyword management costs and “broad match” in sponsored search advertising W Amaldoss, K Jerath, A Sayedi Marketing Science 35 (2), 259-274, 2016 | 52 | 2016 |
