Understanding the customer base of service providers: An examination of the differences between switchers and stayers J Ganesh, MJ Arnold, KE Reynolds Journal of marketing 64 (3), 65-87, 2000 | 2270 | 2000 |
Revisiting the satisfaction–loyalty relationship: empirical generalizations and directions for future research V Kumar, I Dalla Pozza, J Ganesh Journal of retailing 89 (3), 246-262, 2013 | 836 | 2013 |
Online shopper motivations, and e-store attributes: an examination of online patronage behavior and shopper typologies J Ganesh, KE Reynolds, M Luckett, N Pomirleanu Journal of retailing 86 (1), 106-115, 2010 | 576 | 2010 |
Traditional malls vs. factory outlets: comparing shopper typologies and implications for retail strategy KE Reynolds, J Ganesh, M Luckett Journal of Business Research 55 (9), 687-696, 2002 | 315 | 2002 |
Learning effect in multinational diffusion of consumer durables: An exploratory investigation J Ganesh, V Kumar, V Subramaniam Journal of the Academy of Marketing Science 25, 214-228, 1997 | 235 | 1997 |
Cross‐national diffusion research: what do we know and how certain are we? V Kumar, J Ganesh, R Echambadi Journal of Product Innovation Management: An International Publication of …, 1998 | 201 | 1998 |
Retail patronage behavior and shopper typologies: a replication and extension using a multi-format, multi-method approach J Ganesh, KE Reynolds, MG Luckett Journal of the Academy of Marketing Science 35, 369-381, 2007 | 165 | 2007 |
Capturing the cross-national learning effect: An analysis of an industrial technology diffusion J Ganesh, V Kumar Journal of the Academy of Marketing Science 24, 328-337, 1996 | 160 | 1996 |
Corporate image: a conceptual framework for strategic planning GM Zinkhan, J Ganesh, A Jaju, L Hayes American Marketing Association. Conference Proceedings 12, 152, 2001 | 152 | 2001 |
Converging trends within the European Union: Insights from an analysis of diffusion patterns J Ganesh Journal of International Marketing 6 (4), 32-48, 1998 | 91 | 1998 |
Good guys can finish first: How brand reputation affects extension evaluations ZS Johnson, H Mao, S Lefebvre, J Ganesh Journal of consumer psychology 29 (4), 565-583, 2019 | 80 | 2019 |
Who shops at factory outlets and why?: an exploratory study K Karande, J Ganesh Journal of marketing Theory and Practice 8 (4), 29-42, 2000 | 72 | 2000 |
International product positioning: An illustration using perceptual mapping techniques J Ganesh, G Oakenfull Journal of Global Marketing 13 (2), 85-111, 2000 | 38 | 2000 |
Do retail alliances enhance customer experience? Examining the relationship between alliance value and customer satisfaction with the alliance N Mouri, V Bindroo, J Ganesh Journal of Marketing Management 31 (11-12), 1231-1254, 2015 | 25 | 2015 |
Quantitative tools in tourism research: An application of perceptual maps M Luckett, J Ganesh, P Gillett Consumer behavior in travel and tourism, 307-333, 1999 | 18 | 1999 |
Frontline human capital and consumer dissatisfaction: Evidence from the US airline industry AJ Chauradia, C Milewicz, R Echambadi, J Ganesh Journal of Consumer Satisfaction, Dissatisfaction and Complaining Behavior …, 2021 | 3 | 2021 |
Principles of forecasting: A handbook for researchers and practitioners J Ganesh | 3 | 2002 |
Advancing the Resource-Based View: Human Capital Investments and Consumer Satisfaction AJ Chauradia, R Echambadi, C Milewicz, J Ganesh Academy of Management Proceedings 2018 (1), 13131, 2018 | 1 | 2018 |
Good Guys Can Finish First: How Brand Reputation Affects Extension Evaluations S Lefebvre, Z Johnson, H Mao, J Ganesh | | 2019 |
ON THE RELATIONSHIP BETWEEN MARKETING ALLIANCES AND THE CONSUMER N Mouri, J Ganesh Advances in Marketing, 162, 2008 | | 2008 |