| Cause related marketing campaigns and consumer purchase intentions: The mediating role of brand awareness and corporate image S Shabbir, HR Kaufmann, I Ahmad, IM Qureshi African Journal of Business Management 4 (6), 1229, 2010 | 144 | 2010 |
| Abusive supervision and negative employee outcomes SN Khan, IM Qureshi, HI Ahmad European journal of social sciences 15 (4), 490-500, 2010 | 47 | 2010 |
| Impact of promotion on students’ enrollment: A case of private schools in Pakistan SN Khan, IM Qureshi International Journal of Marketing Studies 2 (2), 267-274, 2010 | 34 | 2010 |
| Customers' perceptions towards adoption of e-banking in Pakistan MS Shabbir, A Kaleem, S Kirmani, IM Qureshi International journal of economics and business research 3 (1), 1-14, 2011 | 7 | 2011 |
| Consumer perception in response to emarketing stimuli: the impact of brand salience IM Qureshi, I Batool, A Shamim Actual Problems of Economics 2 (4), 60-67, 2012 | 6 | 2012 |
| Measuring the effect of e-marketing stimuli on consumer perception: A scale development study IM Qureshi, MA Khan, HM Ahmad Actual Probl. Econ 130, 144-150, 2012 | 4 | 2012 |
| Role of Trust in Converting Intention into Actual Purchase in an E-Marketing Stimuli (eM-stimuli) Induced Environment IM Qureshi NUML International Journal of Business & Management 13 (2), 1-14, 2018 | | 2018 |
| Framework for E-PDSQ: A Developing Countries Perspective BA G Adnan, I Qureshi Pioneering Solutions in Supply Chain Performance Management: Concepts …, 2013 | | 2013 |
