Per Egil Pedersen
Per Egil Pedersen
Norwegian School of Economics; University of South-Eastern Norway
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Cited by
Cited by
Intentions to use mobile services: Antecedents and cross-service comparisons
H Nysveen, PE Pedersen, H Thorbjørnsen
Journal of the academy of marketing science 33 (3), 330-346, 2005
Explaining intention to use mobile chat services: moderating effects of gender
H Nysveen, PE Pedersen, H Thorbjørnsen
Journal of consumer Marketing 22 (5), 247-256, 2005
Adoption of mobile Internet services: An exploratory study of mobile commerce early adopters
PE Pedersen
Journal of organizational computing and electronic commerce 15 (3), 203-222, 2005
Brand experiences in service organizations: Exploring the individual effects of brand experience dimensions
H Nysveen, PE Pedersen, S Skard
Journal of brand management 20, 404-423, 2013
Building brand relationships online: a comparison of two interactive applications
H Thorbjørnsen, M Supphellen, H Nysveen, P Egil
Journal of interactive marketing 16 (3), 17-34, 2002
Influences of cocreation on brand experience
H Nysveen, PE Pedersen
International Journal of Market Research 56 (6), 807-832, 2014
Mobilizing the brand: The effects of mobile services on brand relationships and main channel use
H Nysveen, PE Pedersen, H Thorbjørnsen, P Berthon
Journal of Service Research 7 (3), 257-276, 2005
Mobile communications
RS Ling, PE Pedersen
Springer,, 2005
“This is who I am”: Identity expressiveness and the theory of planned behavior
H Thorbjørnsen, PE Pedersen, H Nysveen
Psychology & Marketing 24 (9), 763-785, 2007
Understanding mobile commerce end-user adoption: a triangulation perspective and suggestions for an exploratory service evaluation framework
PE Pedersen, LB Methlie, H Thorbjornsen
proceedings of the 35th annual Hawaii international conference on system …, 2002
Modifying adoption research for mobile Internet service adoption: Cross-disciplinary interactions
PE Pedersen, R Ling
36th Annual Hawaii International Conference on System Sciences, 2003 …, 2003
An exploratory study of customers' perception of company web sites offering various interactive applications: moderating effects of customers' Internet experience
H Nysveen, PE Pedersen
Decision Support Systems 37 (1), 137-150, 2004
Usefulness and self-expressiveness: extending TAM to explain the adoption of a mobile parking service
H Nysveen, P Pedersen
BLED 2003 Proceedings, 64, 2003
The impact of service innovation on firm-level financial performance
TH Aas, PE Pedersen
The Service Industries Journal 31 (13), 2071-2090, 2011
Organizational transformation through service design: The institutional logics perspective
S Kurtmollaiev, A Fjuk, PE Pedersen, S Clatworthy, K Kvale
Journal of Service Research 21 (1), 59-74, 2018
Shopbot banking: an exploratory study of customer loyalty effects
PE Pedersen, H Nysveen
International Journal of Bank Marketing 19 (4), 146-155, 2001
Using the theory of planned behavior to explain teenagers' adoption of text messaging services
PE Pedersen, H Nysveen
Agder University College, 2002
Consumer adoption of RFID-enabled services. Applying an extended UTAUT model
H Nysveen, PE Pedersen
Information Systems Frontiers 18, 293-314, 2016
The effects of regulatory fit on customer brand engagement: an experimental study of service brand activities in social media
BAA Solem, PE Pedersen
Journal of Marketing Management 32 (5-6), 445-468, 2016
Mobile end-user service adoption studies: A selective review
PE Pedersen, R Ling
Scandinavian Journal of Information Systems 14 (1), 3-17, 2002
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